Literary Terms (Cliche-Inversion) Essay Example

Scholarly Terms (Cliche-Inversion) Paper Platitude is a word or expression, regularly a hyperbole, that has become dormant as a result of abuse Idiom a word or expression in regular use in discussion and casual composition however is wrong for formal circumstances Entertainment the utilization of a comic scene to interfere with a progression of serious sensational minutes Strife the battle between restricting powers or characters in a story Outer Conflict clashes can exist between two individuals, between an individual and nature or a machine, or between an individual and an entire society Inside Conflict a contention can be inside, including restricting powers inside a people mind Meaning the affiliations and passionate suggestions that have gotten joined to a word or expression, notwithstanding its exacting word reference definition Consonance redundancy of inward or consummation consonant hints of words near one another in verse Deus Ex Machina doubtful goals including the intercession of some outside power Meaning strict word reference meaning of a word Vernacular a method of talking that is normal for a specific social gathering or of the occupants of a specific land region Expression a speaker or authors selection of words Elucidation demonstration of deciphering or finding the significance of a book, for the most part includes close perusing and unique regard for allegorical language Doublespeak word deliberately picked for its wonderful implications died rather than passed on Tale an extremely short story told in exposition or verse that shows a handy exercise how to prevail throughout everyday life Sham a kind of satire where strange and regularly generalized characters are engaged with senseless, unrealistic sitiuations Metaphorical Language words which are off base if deciphered truly, yet are utilized to depict. Comparisons and similitudes are regular structures Flashback a scene that interferes with the typical ordered succession of occasions in a story to delineate something that occurred at a prior time Foil a character who goes about as a differentiation to another character. Regularly an entertaining side kick to the running legend, or a miscreant differentiating the saint Portending the utilization of insights and intimations to propose what will happen later in a plot Hamartia unfortunate blemish which causes a characters destruction Exaggeration a saying that utilizes a mind boggling embellishment or exaggeration, for impact Hubris terrible blemish of overpowering pride Maxim an articulation whose importance isn't comprehended from the strict interpretation it is pouring down like there's no tomorrow Symbolism the utilization of language to summon an image or a solid vibe of an individual, a thing, a spot, or an encounter In Media Res starting in the activity Reversal the inversion of the typical word request in a sentence or expression

The Christmas Carol by Charles Dickens Essay Example For Students

The Christmas Carol by Charles Dickens Essay Fake!? was Scrooges most loved response to any question and any inquiry was an improper inquiry to the surly old greedy man. Portrayed in the moral story, The Christmas Carol, by Charles Dickens, Scrooges fowling way changed his once enthusiastic heart to a dark opening, which pulled in all expectation and joy as though it were an incredible magnet. By and by, the container of disdain broke and Scrooges debilitated soul rose once more. Love and satisfaction penetrated his body, and the once uninformed Scrooge formed into a compelling amiable individual that everybody presently knew. Penny pincher found that he had the capacity to modify his conduct and understood that spreading Christmas was more remunerating than some random measure of cash. Scrooges capacity to change himself from a twisting, disappointed man to a joyful, genial companion was amazing to the occupants of the little city. For example, Charles Dickens composed, Some individuals snickered to see the modification in him , yet he let them chuckle, and little paid attention to them-(page 112). Tightwad didnt mind the chuckles and snickers coordinated at him since he had faith in himself without precedent for quite a while. We will compose a custom article on The Christmas Carol by Charles Dickens explicitly for you for just $16.38 $13.9/page Request now His kept soul was liberated finally and it distributed satisfaction and delight around from baffling turkeys on the doorstep to good cause gifts. Miser tried to make the individuals of the city bright and in doing as such, individuals delighted in viewing an old chipper man jump around conveying blessings. In this manner, Scrooge didn't regard to the snickers in the group. The delight of spreading Christmas was Scrooges roundabout present to humankind and it remunerated him with durable companions, which would never measure up to any riches. For instance, Charles Dickens composed,? He became as great a companion, as great an ace, and as great a man as old fashioned City knew, or some other old fashioned city, town, or ward in old fashioned world(page 112). This statement depicts that Scrooges commitment lasting through the year accomplished the universes love and consideration he yearned for. Likewise, Scrooge made a decent attempt to turn into a good example to all; he financed foundation for those out of luck and doctor's visit expenses for Bob Cratchits child, Tiny Tim. In this manner, Scrooge uncovers his extravagant and conscious habits gaining him love from mankind. Tightwad cherished and despised the three phantoms he met. He was grateful for their caring contemplations to support him, however loathed them for reviewing recollections that he wished were of no presence. Are these the shadows of the things that is destined to be or shadows of things that May be, just (page 102). Penny pincher in time comprehended that he had the ability to set his future any way he needed. He could be surly forever and it slipped be's mind or be giving and considered as a saint. Likewise, Scrooge discovers that life ought not be underestimated, yet prized for each second since he just has one opportunity to live. To be sure, Scrooge was thankful that he was given another opportunity to modify his one life. Taking everything into account, The Christmas Carol uncovers that Scrooge had misinformed himself in his initial life, however in the long run put himself back onto the correct street once more. Scrooges life will be everlastingly changed by his pledge to spreading Christmas and bliss all year. As a second dad to Tiny Tim, Scrooge turns out to be a piece of the poor Cratchit family and will help supplement them through unforgiving occasions. All things considered, Scrooges treat container of disdain broke, and out got away from his kept soul filling the air with expectation and satisfaction, re-characterizing the importance of Christmas once more.

Ethics And Entertainment Assignment Free Essays

Imaginative Freedom, Commercial Demands, and Ethical Responsibility Resources: Case Study 75: â€Å"The Voice of America† in Media Ethics; Chi. 17 of Media Ethics; and â€Å"Popular Culture: Rage, Rights, and Responsibility’ video situated on the understudy site. Compose a 1,050-to 1,750-word paper that tends to the accompanying: Explain what contentions performers and their supporters use to legitimize the utilization of flawed substance. We will compose a custom exposition test on Morals And Entertainment Assignment or then again any comparable point just for you Request Now Assess the good, creative, and business underpinnings of those contentions. Clarify what kinds of substance ought to be guaranteed. Rundown the standards that would, from your moral point of view, be proper for constraining access to content. Clarify why these measures are morally proper. Clarify who ought to be answerable for editing substance and why. Refer to in any event two references. Configuration your paper predictable with PAP rules. Assets: Chi. 14 17 of Media Ethics; Case Study 74: ‘†Video Game Rage† in Media Ethics; â€Å"Popular Culture: Rage, Rights, and Responsibility’ video situated on the understudy site. Select a mainstream computer game that has been the objective of oversight. Compose a 1 ,050-to 1,750-word paper that examines the contentions for and against the restriction of the computer game you chose. Incorporate the accompanying: Describe the idea and game-play of the computer game. Recognize the fundamental contentions for and against blue penciling the computer game. Clarify the masterful, business, and moral contemplations behind every contention. Clarify whether the computer game ought to be edited or not blue-penciled and on what grounds. Clarify who is liable for control or, if the computer game ought not be edited, who is answerable for the potential impact of the substance. The most effective method to refer to Ethics And Entertainment Assignment, Papers

7 tips for redesigning organizations

Thank you for interest. You can access your copy of the report here Hult Research has released a report on the research conducted by Philippa Hardman and Dev Mookherjee on redesigning organizations – an evolution of the infamous â€Å"reorg†. As Hardman and Mookherjee point out in their introduction, changing the structure and design of an organization used to be an exceptional event. In these turbulent and complex times, however, redesign has become more and more frequent and is viewed by many as an ongoing and continuous process. Despite this increased frequency, organizations tend to find redesigns challenging processes that often don’t address the problems they set out to resolve. In their report for Hult Research (Re-)designing Organizations – Lessons from the Field, Hardman and Mookherjee set out the learnings from their research and the implications for practitioners embarking on a redesign of their own organization. The authors say of their methodology: â€Å"In undertaking our research we weren’t interested in theory, however helpful this can be. We wanted to find out about the lived experience of organizations that had gone through a re-design process as our own experience of the lived reality of organization re-designs often seemed to be much more complex, contextual and richly layered than described in textbooks. What had it been like and felt like? What had worked? What hadn’t? What would a senior manager do differently next time, facing a similar need to re-design?† Here, we outline 7 tips for anyone considering a â€Å"reorg†, restructure, or revisiting the design of their organization. Full details on the findings from this research can be found in the full report. Decide whether restructuring is actually required or whether a similar outcome could be achieved by changing other elements of the organization instead (for example, work processes). Choose a re-design project resourcing model that is appropriate for your organization and the scale of the change required. The resourcing archetypes set out in this report may help in this. Use consultancy support wisely. Be clear from the outset about what type of support you want and where you want consultants to focus. Make sure the consultants transfer their knowledge across to your people. Be clear which role you would need the consultants to play: ‘Expert’ where the consultant provides expert input when 7. required; ‘Pair of Hands’ where the organization is resource constrained and the consultant fills a resource gap; or ‘Collaborative’ where the consultant brings their expertise to work alongside an organizational client with knowledge of their own organization (Block, P.,1999). Manage expectations about timing and process with all key stakeholders and with all those likely to be affected by the change. Recognize, accept and, where possible, address the fact that decision-makers often start with people in mind for specific roles in what should really be an objective process where structures and roles are still to be defined. Be honest and authentic. Don’t pretend you are genuinely interested in getting people’s input and finding out their points of view if you are going to do nothing further with this intelligence. Choose whether you are using a ‘persuasive engagement’ approach (where you have made a decision and are looking to persuade others to implement) or a ‘collaborative engagement’ approach where you seek to get input to possible approaches (Hardman and Nichols, 2011). When the re-design involves redundancies, remember the people who remain in-post. Pay attention to their needs, whether these entail psychological support or re-training. Don’t simply offload the work of those made redundant onto these â€Å"survivors.† If you would like to find out more about Hult’s global business programs,  download a brochure here. Fill in your details to download the full research report Make the most of what your career has to offer with a Masters in International Business from Hult. To learn more, take a look at our blog Let’s get uncomfortable! or give your employability a huge boost with an MBA in international business. Download a brochure or get in touch today to find out how Hult can help you to explore everything about the business world, the future, and yourself. Online Form organizational report download Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021 Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021"> During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . Happy New Year, Hultians! . Happy New Year, Hultians! .

Did Mary, Mother of Jesus, Really Exist

Most first-century Jewish women got little notice in historical accounts. One Jewish woman—the Virgin Mary—who allegedly lived in the first century, is remembered in the New Testament for her obedience to God. Yet no historical account answers the essential question: Did Mary, the mother of Jesus, really exist? The only record is the New Testament of the Christian Bible, which says that Mary was betrothed to Joseph, a carpenter in Nazareth, a small town in the Galilee region of Judea when she conceived Jesus through the action of Gods Holy Spirit (Matthew 1:18-20, Luke 1:35). No Records of the Virgin Mary Its not surprising that there is no historical record of Mary as the mother of Jesus. Given her residence in a hamlet in Judeas farming region, she was not likely from a wealthy or influential urban family with the means to record their ancestry. However, scholars today think that Marys ancestry may be surreptitiously recorded in the genealogy given for Jesus in Luke 3: 23-38, mainly because the Lukan account doesnt match Josephs heritage listed in Matthew 1:2-16. Furthermore, Mary was a Jew, a member of a society subjugated under Roman rule. Their records show that Romans generally didnt care to record the lives of the peoples they conquered, although they took great care to document their own exploits. Finally, Mary was a woman from a patriarchal society under the power of a patriarchal empire. Although certain archetypal female figures are celebrated in Jewish tradition, such as the virtuous woman of Proverbs 31:10-31, individual women had no expectation of being remembered unless they had status, wealth or performed heroic deeds in the service of men. As a Jewish girl from the country, Mary had none of the advantages that would have made it compelling to record her life in historical texts. The Lives of Jewish Women According to Jewish law, women in Marys time were thoroughly under the control of men, first of their fathers and then of their husbands. Women werent second-class citizens: they werent citizens at all and had few legal rights. One of a few recorded rights occurred in the context of marriage: If a husband availed himself of his biblical right to multiple wives, he was required to pay his first wife the ketubah, or the alimony that would be due her if they were to divorce. Although they lacked legal rights, Jewish women had significant duties related to family and faith in Marys time. They were responsible for keeping the religious dietary laws of kashrut (kosher); they began the weekly Sabbath observance by praying over candles, and they were responsible for propagating the Jewish faith in their children. Thus they exerted great informal influence over society despite their lack of citizenship. Mary Risked Being Charged With Adultery Scientific records estimate that women in Marys day achieved menarche somewhere around age 14, according to National Geographics newly published atlas, The Biblical World. Thus Jewish women often were married as soon as they became able to bear children in order to protect the purity of their bloodline, even though early pregnancy resulted in high rates of infant and maternal mortality. A woman found not to be a virgin on her wedding night, signified by the absence of hymeneal blood on the wedding sheets, was cast out as an adulteress with fatal results. Against this historical background, Marys willingness to be the earthly mother of Jesus was an act of courage as well as faithfulness. As Josephs betrothed, Mary risked being charged with adultery for agreeing to conceive Jesus when she legally could have been stoned to death. Only Josephs kindness to marry her and legally accept her child as his own (Matthew 1:18-20) saved Mary from an adulteress fate. Theotokos or Christokos In A.D. 431, the Third Ecumenical Council was convened in Ephesus, Turkey to determine a theological status for Mary. Nestorius, bishop of Constantinople, claimed Marys title of Theotokos or God-bearer, used by theologians since the mid-second century, erred because it was impossible for a human to give birth to God. Nestorius asserted Mary should be called Christokos or Christ-bearer because she was the mother only of Jesus human nature, not his divine identity. The church fathers at Ephesus would have none of Nestorius theology. They saw his reasoning as destroying Jesus unified divine and human nature, which in turn negated the Incarnation and thus human salvation. They affirmed Mary as Theotokos, a title still used for her today by Christians of Orthodox and Eastern-rite Catholic traditions. The creative solutions of the Ephesus council redressed Marys reputation and theological standing but did nothing to confirm her actual existence. Nonetheless, she remains a pivotal Christian figure revered by millions of believers around the world. Sources The New Oxford Annotated Bible with the Apocrypha, New Revised Standard Version (Oxford University Press 1994).The Jewish Study Bible (Oxford University Press, 2004).Mary (mother of Jesus) (2009, December 19), New World Encyclopedia. Retrieved 20:02, November 20, 2010. http://www.newworldencyclopedia.org/entry/Mary_%28mother_of_Jesus%29?oldid946411.The Biblical World, An Illustrated Atlas, edited by Jean-Pierre Isbouts (National Geographic 2007).The Jewish People in the First Century, edited by S. Safrai and M. Stern (Van Gorcum Fortress Press 1988).

Unilever s Strategy For Sustainable Growth - 912 Words

â€Å"The future depends on what we do in the present ~Mahatma Ghandi†, states Paul Polman, CEO of Unilever. In 2010 Unilever unveiled its very ambitious Unilever Sustainable Living Plan in an effort to â€Å"create a blueprint for sustainable growth† (Unilever.com). Looking forward to an achievable long range plan for growth, Unilever is approaching the plan with hopes of doubling sales through the increased efforts in sustainability. Paul Polman has been quoted stating in 2014, that in three years the company will experience a simultaneous increase in sustainability and profit growth. Profiting off of sustainability could be seen as a controversial issue. Unilever has been accused of profiting off of those less fortunate in an effort to improve the bottom line. Can Unilever’s approach to environmental improvements be seen as a strategic plan for increased sales, corporate social responsibility or both? Acceptable for a for-profit company to profit from proverty? This question can be changed into a powerful statement. Unilever doesn’t view its Sustainable Living Plan as profiting off of poverty, but rather to improve the quality of life in poverty stricken areas and as being part of the solution by the products it offers and the services it provides. Looking forward, it is important to remember history and the traditional rules of economics. If opportunities exist for the investors and poverty stricken alike, the plan is much more likely to be successful. Profits forShow MoreRelatedCompany s Mission, Vision And Strategy Essay1036 Words   |  5 Pages â€Æ' Introduction. Unilever is a parent company for more than 400 brands globally in the food and personal grooming industries. The company operates in 190 countries worldwide. It is the second largest consumer packaged goods (CPG) company in the world, after Proctor Gamble, and the third largest food company after Nestle and Kraft. 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When comparing and contrasting the two consumer goods companies, Unilever and Proctor Gamble (PG), there are some subtle similarities and differences of their Corporate Social Responsibilities. At first glance while reading the Harvard Business Review Unilever Case, it read that Unilever created their own strategy of creating the Unilever Sustainable Living Plan (USLP). With this plan Unilever insisted on using, this was for them to be environmentally friendly. Their plan essentially had threeRead MoreHindustan Unilever Limited HUL687 Words   |  3 PagesHindustan Unilever Limited (HUL) Case Study Company Analysis Company Profile †¢ Incorporated in 1933 †¢ The Company has over 16,000 employees over 1500 managers †¢ Annual Turnover of INR 27408 in 2013-14 †¢ Strong local roots in more than 100 countries †¢ Annual sales of â‚ ¬49.8 billion in 2013 †¢ Unilever has 67.25% shareholding in HUL. †¢ India s largest Fast Moving Consumer Goods (FMCG) Company with a heritage of over 80 years in India †¢ 6.4 million outlets across India (2 million – retail) †¢ ConsumerRead MoreStrategy Clock, Ansoff Matrix And Porter s International Strategies1729 Words   |  7 Pages1. Introduction Unilever operates in the fast-moving consumer goods (FMCG) industry, one of the largest and most competitive industrial sectors in the world, operating in more than 100 countries, selling products in more than 190 countries and employing around 169,000 people (Unilever, 2016). 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P. 4, 5), and a leading global supplier of fast-moving consumer goods (FMGC). Unilever employs over 172, 000 people, manufacturing over 400 brands that focus on improving health and wellbeing. Unilever’s brands include Knorr, Ben and Jerry s, and TRESemmà © See appendix 1. Unilever’s Purpose is â€Å"to make sustainable living commonplace† and its vision is to double the business size, reduce environmental footprintRead MoreUnilever : The Heart Of Everything We Do1064 Words   |  5 PagesMission Statement: Vitality is at the heart of everything we do. It s in our brands, our people and our approach to business.(2) Introduction: Unilever is one of the largest consumer goods company globally. Founded in 1930 by a merger between Margarine Unie and Lever Brothers, this created â€Å"Uni-Lever†. Unilever is the parent company to over 400 brands and with its main focus being on the 13 brands that have sales of 1 billion euros a year. 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Change Management in Blue Marina-Free-Samples-Myassignmenthelp.com

Question: You are required to step into the shoes of the consultant hired by The Blue Marina. Your first task is to write a report addressing the key change issues that can have a significant impact on the implementation of its new business strategy. Answer: Introduction Change management is an important aspect for most organisations as it is the most consistent form of a factor that exists in HR (Attfield 2015). The assignment states the importance of change management and the context in which the changes are made. The type of changes and the reactions of the employees on the changes are analysed. For the purpose of the assignment, a case study is followed that outlines the reasons for maintaining changes in the organisation. The case study focuses on the Blue Marina a family owned restaurant in Italy. The assignment analyses the factors that contribute to the implementation of the changes in the organisation and the manner in which the analysis needs to take place. The analysis is done by considering the external as well as the internal factors that affect the changes in an organisation. In the case of Blue Marina, the external sources for the occurrence of change are analysed. The internal sources are analysed by conducting a SWOT analysis. The na ture of change that is to be implemented in the restaurant is the overall change in the structure of the restaurant. Recommendations are provided that signify the change process required to be undertaken by the manager of Blue Marina to implement the changes. Analysis of the change context The change that is to be undertaken by the mangers of Blue Marina needs to be done by taking into consideration the internal and external factors of the company. To do so it is necessary that a PEST analysis is conducted for analysing the external factors that affect the organisation. The case study provides evidence that Blue Marina has lost a great deal of finance have contributed to a negative point for the organisation. This is mainly because of the lack of quality service provided by the restaurant. The political factor of Italy does not provide any restriction to the entry and establishment of the new restaurant as long as it maintains a sustainable business (Doppelt 2017). Hence, the opening of similar restaurants and a pub have posed a huge threat for Blue Marina. Apart from this, the other negative factor that has contributed to the occurrence of poor profitability within the restaurant is the economic crisis of the country. The emergence of similar business has prompted the restaurant to make changes that can help it to gain recognition and increase the profitability of the business. However, keeping the external analysis in mind it can be said that internal factors also need to be considered before the implementation of changes in the restaurant. According to Cameron and Green (2015), the internal analysis can be done by conducting a SWOT analysis of the company. The analysis shows that the strength of the restaurant lies in the fact that the restaurant can be accessed easily. It is considered as one of the most important aspects that provide a marketing advantage for the restaurant. Apart from this, the restaurant also provides quality service by providing the ordered food within 15 minutes. The menu is fuss-free and diversity is present that helps in the consistent inflow of customers. However, the weakness of the restaurant recently has been its service. This is mainly because of the lack of employees. The restaurant employs relief workers and part-timers that work in double shifts during the weekends. Another weakness is the fact that it has problems in maximising the efficiency and in the reduction of turnover. The biggest threat to the restaurant is the establishment of other similar restaurants in the mall. The economi c fluctuation in the country also is the reason for the loss of profitability. Having analysed this it can be said that proper changes and management can help the restaurant maximise its standards and increase the number of suppliers. Opportunities may emergence to form a joint potential alliance and potential partnership operating in the same industry can be formed (Refer to appendix). Analysis of the nature of change in the Blue Marina Grant (2016) stated that one of the effective ways to ensure that organisational success is attained is by enforcing changes. Change is one of the essential factors that are consistent in the business environment. Changes are made to ensure that the internal and external threats are mitigated and that an organisation can have a successful business. In this regard, it can be said that the nature of change that needs to be implemented varies depending on the situation. As stated by Huang and Bae (2018) the nature of change may be in the form of adopting a new method of doing work or in the introduction of a new product or process. Wyllie (2017) stated that the changes could be in the form of organisational structure wherein, an organisation changes the hierarchy of the work pattern. Changes in personnel policy and in the benefits provided to the employees also play an important role in identifying the nature of changes in an organisation. In this regard, it can be said that the analysis of the case study of Blue Marina signify that the nature of change needs to be in the form of doing the work. It has been seen that the restaurant has witnessed a significant loss of profit due to the unavailability of employees, low economy and threat from the competitors. With the managerial reigns being handed over to Marcel, the restaurant can have significant changes that can help it to mitigate the weakness and the threat it can have. However, the biggest challenge of Marcel is going to be while trying to convince the employees about the changes. As stated by Hayes (2014) the opposition provided by the employees is an important challenge that needs to be faced by the managers. Critically examination the reactions of the employees Kuipers et al. (2014) stated that employees form a united voice to resist changes in an organisation. This is mainly because of the fact that the changes brought about by the management may have contrasting reactions from the employees. The possible reactions that may be seen from the employees working in the Blue Marina are analysed: Fear: As stated by Lozano, Ceulemans and Seatter (2015) fear is one of the most common reactions to changes in an organisation. The thought that changes may bring about a threat to the job security of the employees brings about a sense of fear among them. This may result in the loss of organisations, as the employees cannot provide their full effort while thinking about the changes and its impact on them. In the case of the Blue Marina, one such change that needs to be undertaken is the introduction of new systems. The introduction of the new systems may pose problems to the employees, as they may not have the expertise to use the systems. Anger: Changes that result in the status quo of employees may cause anger among them. This is because the employability of the employees may be at stake and the benefits that are received by them may be stopped because of the anger. The anger of the employees may be visible with the outburst of the employees and the call for strikes and quitting of jobs. The anger of the employees may result in the questioning of the leaders of the company. This can affect the reputation of the organisations (Hornstein 2015). The employees of Blue Marina may show anger with the transferring from one branch to another. Although the seniors are said to have a bigger responsibility in the new branches, the fact that training may be provided to them may create anger. Doubt: Another reaction that may be shown by the employees is that of a doubt. According to Verhulst and Lambrechts (2015), doubts over the managers are cast during changes. This is because the process and policies that are included in the change management mechanism need to be addressed after analysis various sources. The employees lay their doubts based on the resources and capabilities of the organisation. The reason for the implementation of the changes is mostly doubted by the employees as the new set up may pose problems in the smooth functioning of the organisation. In the case of Blue Marina, the employees have doubts over their new manager and the policy adopted by him. As evidenced by the case study, failure of the changes adopted by Marcello may have a negative influence on the restaurant and may degrade it. Enthusiasm: This can be considered as a counter-reaction of the members of the restaurant. The enthusiasm is a form of positive response in which the employees vest their interests in the application of changes in an organisation (Cummings, Bridgman and Brown 2016). The employees may feel the opening of opportunities to improve in the organisation. The changes implemented may help the organisation to increase its productivity and improve its reputation. Employees may also have the opportunity to improve their salary, position and job responsibility. For Blue Marina, the restaurant needs to ensure that the employees are motivated so that the changes can be implemented successfully. The development of a strong brand image can help the employees to remain enthusiast in the organisation. Recommendation According to Worley and Mohrman (2014), the application of Lewins change model is one of the most effective manners in which change can be implemented in an organisation. It is a three-stage model that provides a simplified method of the application of changes in organisations. In the case of the Blue Marina, the three stages that can be used to plan and execute the proposed changes include: According to Lines et al (2015), at the unfreezing stage, an organisation needs to accept the necessity of the change. The employees in Blue Marina need to implement the changes based on the situation of the restaurant. The analysis of the PEST and SWOT signify that the weakness and threats of the restaurant may create huge problems for the restaurant. The freezing stage is usually referred as the uncertainty stage in which the employees remain sceptical about the changes that are implemented. Thus, the employees need to be convinced about the requirement of changes by motivating them and providing them with the assurance that the changes implemented in the restaurant are for the betterment of professional lives of the employees. With the implementation of the change in the restaurant, the managers of Blue Marina can look to provide a new direction towards the happiness of the employees. According to Hussain et al. (2016), such transition cannot be made overnight and require convincing from the part of the managers. The common assumptions that are made by employees need to be mitigated so that the employees can accept the changes as it is meant to be implied. However, it is required that the changes be monitored at all level. The application of the change needs to be such that positive results are received by the restaurant. Burnes (2017) states that the unfreezing stage of Lewin's change model talks about the importance of enforcing the change for a long period of time. T hus, the managers of Blue Marina need to ensure that such monitoring process can be implemented by employing department heads in every branch of the restaurant. Conclusion After the analysis of the assignment and the condition of Blue Marina from the case study, it can be said that the restaurant needs to undergo the proposed changes. In the competitive world, the existence of competitions can pose a huge threat to organisations. Hence, it is necessary that every organisation undertake change at regular intervals to stay ahead of the competitors in the market. In the case of Blue Marina, the restaurant needs to ensure that the application of the change management process has a positive effect on the restaurant. The application of Lewins change management can help the restaurant to implement the changes in a proper manner and ensure that the reactions of the employees are made to be the enthusiast in accepting the changes. 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The integration of project management and organizational change management is now a necessity.International Journal of Project Management,33(2), 291-298. Huang, L., and Bae, Y. 2018. Chaotic Dynamics of the Fractional-Love Model with an External Environment.Entropy,20(1), p.53. Hussain, S. T., Lei, S., Akram, T., Haider, M. J., Hussain, S. H., and Ali, M. 2016. Kurt Lewin's change model: A critical review of the role of leadership and employee involvement in organizational change.Journal of Innovation and Knowledge. Kuipers, B. S., Higgs, M., Kickert, W., Tummers, L., Grandia, J., and Van der Voet, J. 2014. The management of change in public organizations: A literature review.Public administration,92(1), pp.1-20. Lines, B. C., Sullivan, K. T., Smithwick, J. B., and Mischung, J. 2015. Overcoming resistance to change in engineering and construction: Change management factors for owner organizations.International Journal of Project Management,33(5), pp.1170-1179. Lozano, R., Ceulemans, K., and Seatter, C. S. 2015. Teaching organisational change management for sustainability: designing and delivering a course at the University of Leeds to better prepare future sustainability change agents.Journal of Cleaner Production,106, pp.205-215. Verhulst, E., and Lambrechts, W. 2015. Fostering the incorporation of sustainable development in higher education. Lessons learned from a change management perspective.Journal of Cleaner Production,106, pp.189-204. Worley, C. G., and Mohrman, S. A. 2014. Is change management obsolete?.Organizational Dynamics,43(3), pp.214-224. Wyllie, J. H. 2017.European security in the new political environment. Routledge.